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Canon

As an official Canon Ambassador David Noton was privileged to photograph two high profile product launch advertising campaigns.

The first commission for Canon (Europe) was in Argentine Patagonia in 2014 for ads to run in tandem with a TV commercial, all along the theme of “Power to Your Next Step”, and saw David shooting from a kayak at the foot of the glacier and under the night sky.

The second commission for Canon (Europe) took place under high secrecy in South Africa in 2015. The brief was to produce groundbreaking landscape imagery displaying the super-high resolution of the soon to be launched Canon EOS 5DS.